I began with a desire to make natural and healthy soap. I did that but, I wasn’t satisfied. I thought, what if I could make a soap that was more than natural and healthy? A soap that was nourishing giving your body back what it lacks. A soap that smells and feels great. A soap you would want to use and be able to let your thoughts drift away while you wash the day away. So my goal is to create a soap that would do that for everyone. That is why I create and test a vast amount of soaps. Soaps that are 100% natural and some soaps, where the only thing that is not natural is the scent. My goal when the business name is mentioned, you are filled with a sense of pride and joy because you know when using the brand you are not only getting healthy soap but lavish soap.